Tommy Clark
Recent posts focus on content & personal brand, hiring & team and demand gen & marketing.
LinkedIn snapshot
Post performance
Likes + comments per post, last 6 months
Top posts
- 4mo agotextView →
Content Writers. I’m begging you. Please, no matter what the AI gurus promise you, write at least 1 piece per day, by hand. We’re entering an age where, to keep yourself sharp, you’ll have to treat writing like going to…
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It’s all so tiring.
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Content Writers. If you want to ‘slop-proof’ your brain against AI, here’s one of my favorite writing drills. I do it every day. Takes 5-10 minutes, max. It’s called ‘copy work.’ The drill is simple. All you do is find…
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Content Writers. Please. It’s imperative that you take time each week to slop-proof your brain against AI. Here are a few of my favorite methods: (1) Creative writing. The ‘Tommy’ who started my agency 3 years ago would…
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Exciting news: Compound Content Studio, my Executive Content agency, is (still) hiring! Here are the 3 roles we have open. (1) Senior Content Writer. I’m always looking for strong writing talent. We’ve made two phenomen…
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Recent posts
All posts in the feed →- 2d agotextView →
We ran V1 of Compound Content Studio's employee content challenge during Q3. The results are in: > 325 LinkedIn posts published > 1,309,903 impressions > 6,062 followers gained These numbers don't include my own profil…
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I'm pleased to report that the YouTube lock-in is proceeding as planned. Published 5 videos in the past 5 weeks. A sixth is on the way by Sunday. Everything a Head of Marketing at a B2B tech company could need to launch…
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Every so often, I get this urge to try and ‘crack’ short-form video content. I have a handful of close friends who have built big audiences on Instagram. They make a good amount of money from it, too. And brand deal marg…
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I love reading. There’s plenty I’ve learned from fiction that I’ve taken into my approach to content. But it’s also just fun, and I like talking about it. Here’s everything I’ve read this year (so far). Favorite: The Li…
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I get it. The Content job market is rough right now; lots of companies ask you to jump through infinite hoops to land a position. But I really don’t think this is an unfair ask. We’re hiring a Senior Content Writer at C…
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Compound (my agency) is hiring a Senior Content Writer. One of the stages in our hiring process is a paid take-home project. At this point, >50% of submissions are clearly AI-generated. It is mind-boggling to me. This ta…
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I am so happy to be back in a rhythm again with long-form video content. This week’s video is a banger. Sharing what’s working on LinkedIn across our client roster of B2B tech executives: > The content strategy framewor…
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I turn 27 today. Year 26 was a weird one. A lot to be excited about: > Moved from Austin to NYC (about time). > Finished the first draft of my debut sci-fi novel. > Grown more as a CEO in the last year than the previou…
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LinkedIn is acting weird. What do you do about it? I compiled my field notes on what I'm seeing across the Compound Content Studio client roster (150+ posts per week) + how b2b tech companies can adapt in this week's ed…
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I think it’s easy to see posts like this and think, “Yes! I am one of those Writers.” Are you? What it takes to make a company stoked to pay you six figures as a writer in 2026: (1) Know how to work. Creatives can be t…
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Content Writers do themselves a massive disservice by trying to skip the “hard part.” Look. There is no world in which creating compelling content is an easy, chill thing. If it were, there would be no moat. And this is…
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I often speak to b2b tech founders who “grew a lot” on LinkedIn, but can’t turn followers + impressions into qualified pipeline. How do you fix this? In this week’s video, I lay out four shifts you can make to troublesh…
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Tech founders will raise millions of dollars, lead teams of A+ talent, and still let the crippling anxiety of being roasted in an industry group chat keep them from posting content online. One way this manifests: The f…
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People keep telling me I should launch a course on founder-led LinkedIn content. That I'm missing out on easy $$$. Perhaps they're right. Alas, Compound Content Studio client work and recruiting keep me busy these days.…
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People keep telling me I should launch a course on founder-led LinkedIn content. That I'm missing out on easy $$$. Perhaps they're right. Alas, Compound Content Studio client work and recruiting keep me busy these days.…
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