Optimove Review 2026
Traditional SaaS Going HeadlessCore GTM
What is Optimove?
For CRM and lifecycle marketers running retention campaigns, Optimove is a CRM marketing platform that uses customer data to orchestrate retention and lifecycle campaigns across channels, widely adopted by iGaming operators like Bet365 and Entain.
Pricing
Model
Contact sales
Price range
—
Free tier
No
Market position
Market score
17
Share of voice
Category rank
#118 of 139
Traditional SaaS Going Headless
Notable customers
Bet365EntainFDJLottolandStakeSisalLottomaticaScientific Games
Market data from Adam's GTM Report.
Companies hiring for Optimove experience
- Tallinn, EstoniaCustomer Success
- Tel AvivCustomer Success
- LondonCustomer Success
- Dundee, ScotlandCustomer Success
- Dundee, ScotlandProfessional Services
- Tel Aviv Customer Success
- New YorkSales $80K – 100K
- BrazilProfessional Services
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