Sales Team Lead

SALES TEAM LEAD

ABOUT CARWOW GROUP

Carwow Group is building the go-to destination for car-changing, reaching drivers everywhere through a portfolio of automotive brands: Carwow, Auto Express, evo, Driving Electric and Car Buyer.

Carwow started as a car reviews site and is now one of the largest online car-changing destinations in Europe, with over 10m customers helping them buy and sell cars. Our Sell My Car service lists cars for sale through a daily online auction, matching sellers with dealers who want to buy. In 2024 we acquired Autovia, doubling our audience. Our team of around 500 people across the UK, Germany, Spain and Portugal is revolutionising car-changing, and we are expanding across every brand and country we operate in.

THE ROLE 

As Sales Team Lead in Porto, you lead a team of Sales Consultants who guide sellers into our auction and get their cars sold.

From January 2027 each consultant owns the whole seller journey, from first conversation to accepted offer. Your job is to make that model work on the ground in Porto: coaching your consultants to list accurately, set realistic price expectations and negotiate the best sale, while hitting listing and revenue targets. You will still be close to the phones, stepping in on tricky sellers and modelling what great looks like, but your success is measured by the results, call quality and development of your team.

WHAT YOU’LL DO

You will lead, coach and manage the performance of the Porto Sales Consultants so the team delivers listings and sales against daily, weekly and monthly targets.

Lead and develop the team

• Run regular 1:1s with each consultant, setting clear goals and tracking progress against them.

• Coach on the full seller journey: discovery questions, listing quality, pricing conversations, objection handling and negotiation.

• Run daily huddles and team meetings to set priorities, share wins and keep energy high.

• Onboard and train new starters so they reach target performance quickly.

• Spot and develop future talent, building succession within the team.

Drive performance

• Own the team's KPIs, including call volumes, contact cadences, listings, sales, conversion and cancellations.

• Use performance data daily to spot gaps early and act on them, at team and individual level.

• Manage underperformance fairly and promptly, with clear improvement plans where needed.

• Recognise and celebrate strong performance.

Protect quality and the customer

• Listen to and score calls against our call quality scorecard, and feed findings back through coaching.

• Make sure the team follows our sales frameworks and gives sellers honest, market-based advice.

• Handle escalations and complex sellers, stepping onto the phones where it makes the difference.

Run the operation

• Manage the team's shift and weekend rota, absence and holiday so we have the right cover every day.

• Report on team performance to Sales leadership, and contribute to target-setting and planning.

• Work closely with the other Sales Team Leads in Bournemouth, Winnersh and London so the team works to one standard across sites.

• Feed back insight from the phones to improve our processes, tools and seller experience.

• Take part in hiring for the Porto team.
  

WHAT YOU’LL NEED 

We are looking for a proven sales performer who has already led a team, and who gets results through coaching rather than doing the work themselves.

• Experience leading or supervising a team in a target-driven sales or contact centre environment.

• A strong personal track record in sales, ideally with revenue or volume targets, and credibility on the phones.

• Confident coaching skills, including call listening, giving clear feedback and building individual development plans.

• Comfort using data and dashboards to manage performance and spot trends early.

• Experience managing underperformance and having difficult conversations fairly and constructively.

• Strong negotiation and objection-handling skills you can teach to others.

• Excellent written and verbal communication in English, with the ability to build rapport with UK sellers.

• Strong organisation, including managing rotas, cover and competing priorities.

• A calm, hands-on approach to escalations and a high standard for customer experience.

• Flexibility to work weekends (see Working pattern).

• Enthusiasm for the automotive industry is a plus.

WORKING PATTERN AND LOCATION

The role works a 40-hour week, Thursday to Monday every week, between 9am and 7pm, in line with the working pattern of your team.

• Weekends: every Saturday and Sunday are part of your fixed pattern, so you are with your team every weekend. Tuesdays and Wednesdays are your days off.

• Location: hybrid, based in our Porto office, with a minimum of three days a week on site alongside your team.

• Start date: the combined role launches on Monday 4 January 2027.

INTERVIEW PROCESS

Stage 1: Talent Screen

Stage 2: Peer Interview

Stage 3: Task & Hiring Manager Interview

Stage 4: Values Interview

WHAT’S IN IT FOR YOU

• Hybrid working

• Competitive salary to fund that dream holiday to Bali

• Matched pension contributions for a peaceful retirement

• Share options - when we thrive, so do you!

• Vitality Private Healthcare, for peace of mind, plus eyecare vouchers

• Life Assurance for (even more) peace of mind

• Monthly coaching sessions with Spill - our mental wellbeing partner

• Enhanced holiday package, plus Bank Holidays 

  • 28 days annual leave

  • 1 day for your wedding

  • 1 day off when you move house - because moving is hard enough without work!

  • For your third year anniversary, get 30 days of annual leave per year

  • For your tenth year anniversary, get 35 days of annual leave per year 

  • Option to buy 3 extra days of holiday per year  

• Work from abroad for a month

• Inclusive parental, partner and shared parental leave, fertility treatment and pregnancy loss policies

• Bubble childcare support and discounted nanny fees for little ones

• The latest tech (Macbook or Surface) to power your gif-sending talents

• Up to £500/€550 home office allowance for that massage chair you’ve been talking about

• Generous learning and development budget to help you master your craft

• Regular social events: tech lunches, coffee with the exec sessions, lunch 8 learns, book clubs, social events/anything else you pester us for

• Refer a friend, get paid. Repeat for infinite money

Diversity and inclusion is an integral part of our culture. We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills and potential, so all our applicants are treated fairly an