Cait Kennedy
Recent posts focus on hiring & team, AI & automation and data & enrichment.
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- 6/2/2024textView →
We’ve been working on something big... 🥄 Spoons 🥄 automates B2B account research, identifying customer problems in seconds. 🔍 The Problem: 75% of B2B revenue teams missed their target last year - most by over half…
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We’ve been working on something big... Spoons automates B2B account research, identifying customer problems in seconds. The Problem: 75% of B2B revenue teams missed their target last year - most by over half. Why i…
♥ 290💬 105↗ 0395 total - 7/25/2024textView →
We’ve been working on something big... 🥄 Spoons 🥄 automates B2B account research, identifying customer problems in seconds. 🔍 The Problem: 75% of B2B revenue teams missed their target last year - most by over half…
♥ 290💬 61↗ 0351 total - 6/3/2024announcementView →
Introducing Spoons The Problem: 75% of revenue teams missed their targets last year. Despite most reps spending an average of 6 hours weekly on manual account research, 67% of deals fail because they can't identify c…
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🚀 Introducing Spoons 🥄 🔍 The Problem: 75% of revenue teams missed their targets last year. Despite most reps spending an average of 6 hours weekly on manual account research, 67% of deals fail because they can't ide…
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Recent posts
All posts in the feed →- 2d agotextView →
Gartner says 1 in 4 candidate profiles will be fake by 2028. It's started. In a Gartner survey of 3,000 job seekers, 6% admitted to interview fraud. Someone else sat the interview for them, or they sat it for someone el…
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The EU just gave TA teams 16 months. The AI Act's rules for hiring AI were due on 2 August 2026. The Digital Omnibus pushed them to 2 December 2027. Most teams will read that as permission to wait. Wrong read. It's a…
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LinkedIn says it has 1 billion profiles. The world has about 8x that. That leaves a massive group of people who aren't findable to most recruiters. So we built the Book, the tech Chapter 2 talent partners have used for…
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Germany missed the pay transparency deadline. Your candidates didn't. The EU directive had to be national law by 7 June 2026. Germany still hasn't passed its version. The new act is expected in 2027. But German courts…
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Broad-brush Boolean doesn't find niche talent. You need a scalpel. We've worked with some of the biggest brands in the world across six countries. The problem is the same everywhere: everyone runs the same LinkedIn sear…
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The only thing less reliable than trains in Germany (IYKYK) is headcount planning. That's why hyper scaling ventures, global enterprises, and even early stage startups all have one thing in common: the need for a flexib…
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Warning: Chapter 2s new sourcing tool, The Book, is a total page-turner. You might not want to put it down 📚
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Last week Chapter 2 and Ashby hosted a breakfast in Berlin with talent leaders to talk about AI. Matthias Schmeisser opened with a line that reframed the room: Adoption isn't tool variety. It's outcomes. Don't measure…
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Last week Chapter 2 hosted a breakfast in Berlin with talent leaders to talk about AI in hiring. One story stuck with the whole room: Sorin Petrov told us two stories about how AI got things wrong on a critical hire. F…
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The recruiters figuring out AI right now aren't the ones posting about it. They're the ones quietly rebuilding how their teams hire. We're putting a room full of them together over breakfast. September 24th, Berlin. Ch…
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40 senior talent leaders. One breakfast. One question nobody has a clean answer to yet: How do talent leaders actually use AI, without the hype? On September 24th in Berlin, Chapter 2 and Ashby are getting a room full…
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There’s something slightly strange about how companies build TA teams. ⠀ Hiring demand is one of the least predictable things in a business. ⠀ Ten roles become fifty, then fifty become five. ⠀ And yet we tend to plan rec…
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I think TA has picked the wrong AI problem. Most of the conversation is still about recruiter productivity. Faster sourcing. Faster screening. Faster outreach. Useful, obviously. But I’m increasingly convinced the exp…
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Most sourcing tools help you search faster. The Book is finding people we wouldn’t have found at all. I’ll admit, I was skeptical when Chapter 2 launched its own proprietary sourcing technology. I’ve seen recruiting bu…
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Last week Chapter 2 Europe had its summer party ☀️ Afterwards I sent this video of our epic game night to my friend who said “your team looks so comfortable together!” And it’s so true I know it sounds like a small t…
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