Senior Customer Marketing Manager

CaptivateIQ is the leading Sales Performance Management solution, recognized by Forrester and G2, and trusted by customers including Affirm, Gong, and Figma. With solutions for Sales Planning and Incentives, we help revenue teams automate processes, hit revenue targets, and adapt with business change, ultimately driving efficient growth. It's time to rethink ROI - your return on incentives - with CaptivateIQ. With backing from Sequoia, Accel, ICONIQ, Sapphire Ventures, and other leading investors, CaptivateIQ is on a mission to enable every company to improve their return on incentives and sales planning. Come and see why Glassdoor and Comparably have recognized CaptivateIQ as a best place to work! About the Role:

As Senior Customer Marketing Manager, you’ll build and own CaptivateIQ’s customer advocacy, community, and voice-of-customer programs, and you’ll spearhead demand gen efforts to support our expansion revenue goals — turning our growing base of enterprise customers into the most credible proof point in the SPM/ICM market. You’ll run a proactive case study and reference program, structure how customer insights are activated internally, and build a systematic marketing motion across our install base.

You’ll report to the Senior Director of Product & Corporate Marketing, with strong working relationships across Customer Success and Demand Gen. This is a newly upleveled, highly visible role: you’ll be the senior-most owner of customer marketing at CaptivateIQ, building the function’s foundation.